GDMS 演讲嘉宾
  • Binu Jacob
    Binu Jacob 雀巢 婴儿营养大中华区高级副总裁

    Mr. Binu Jacob was appointed Regional Business Head & SVP – Infant Nutrition in the Greater China Region in 1st July 2016. Binu was also appointed as a member of the GCR EXCOM, reflecting the importance of Nestlé Infant Nutrition Business for the organization.

    Binu joined Nestlé India in 1997 as a Management Trainee and has over 20 years’ experience, across 3 continents with the company. After having worked in the areas of Sales, Consumer Insights and Brand Management, Binu moved to the Global HQ, Switzerland in 2005 as Global Marketing Manager for Baby Food and subsequently also handled RTF Infant Formula.

    In 2008, when Nestle acquired Gerber, he moved to the US to lead key global innovation projects. In 2010, Binu moved back to India as the Marketing Head for Nestle Nutrition in South Asia. He was promoted to Regional Business Head, South Asia Region (SAR) in January 2012. During his time as RBH, the Infant Nutrition Business in SAR delivered strong business results, through innovation in communication and tailored scientific engagement programs for HCP’s which have been recognized within Nestle as globally best in class. Under his leadership, the team navigated through challenging times in mid-2015 and put the business solidly back on the path of growth.

    Binu was also the founding President of the Industry association- Infant and Young Child Nutrition Council of India (IYNCI) from 2014-2016. He has an MBA from one of the leading B-Schools in India- XLRI, Jamshedpur and completed the PED Program from IMD, Switzerland.

  • 张家茵
    张家茵 麦当劳 中国区首席执行官

    张家茵女士负责麦当劳在中国的整体业务,涉及 2500 多家餐厅的商业和市场扩张策略。 2017 年,她入选福布斯中国《商界女性百强榜》,同时也是中国宋庆龄基金会理事会成员。

    张家茵女士从 2012 年到 2014 年间担任麦当劳新加坡董事总经理兼麦当劳马来西亚区域经理。在她的领导下,麦当劳新加坡获得包括“年度最佳广告客户奖”和“最佳雇主奖”等一系列荣誉。

    此前,她担任麦当劳中国首席市场官,成功领导“2008 年奥运”活动,并带领品牌在一线城市取得市场第一的地位。



  • David Roman
    David Roman 联想集团 全球首席营销官、高级副总裁

    David Roman is the Chief Marketing Officer at Lenovo responsible for driving all marketing activities for the global PC + technology corporation. In 2015 and 2016, Lenovo was named to Interbrand’s 100 Best Global Brands list – a culmination of the company’s brand, PR, and social efforts led by David.

    Prior to joining Lenovo, David was vice president of worldwide marketing communications for HP’s Personal Systems Group (PSG), responsible for driving advertising, media relations and marketing services. He was responsible for HP’s award winning “The Computer is Personal Again” campaign.

    Before HP, David was vice president of Corporate and International Marketing at NVIDIA. He also held a number of different marketing leadership roles at Apple Computer in Europe, Asia Pacific and the USA. His last Apple role was vice president of worldwide advertising and brand marketing.

    David graduated in Architecture and Industrial design from the Queensland University of Technology (Australia) after starting his architectural studies at the Polytechnic of Torino (Italy). He also pursued executive MBA studies at INSEAD in Paris.

  • Alyson Griffin
    Alyson Griffin 英特尔 全球品牌营销副总裁

    Alyson N. Griffin is vice president of business-to-business (B2B) marketing strategy in the Global Marketing and Communications organization at Intel Corporation. She is responsible for global B2B marketing strategy, a role that includes support for Intel’s Data Center Group, Non-Volatile Memory Solutions Group and Programmable Solutions Group. Griffin also manages integrated marketing campaigns tailored to Intel business customers in various market segments, with a focus on cloud and analytics as well as key vertical industries, including retail, healthcare, manufacturing and communication service providers.

    A veteran of marketing and communications in the technology sector, Griffin joined Intel in 2016 after more than 15 years at Hewlett-Packard Company, culminating in her role as vice president of Americas Marketing. She spearheaded numerous B2B and consumer marketing initiatives during her HP tenure, accruing extensive global and regional experience in the cloud, data center and networking environments. Griffin’s achievements include serving on the management team that pioneered the company’s “Going Epic” campaign for HP’s Personal Systems organization. Forbes acknowledged the successful effort as one of the top social media campaigns of 2015. Earlier in her HP career, Griffin spent a year in Geneva, Switzerland, where she restructured the marketing team to align with worldwide business strategy to fuel sales in the 80-plus countries in the Europe, Middle East and Africa region.

    Before joining HP in 2000, Griffin spent five years at public relations agencies Porter Novelli and Wilson McHenry Company, where she managed teams and accounts focused on the internet and technology sectors.

    Griffin holds a bachelor’s degree in speech communications from San Jose State University.

  • 葛文
    葛文 雀巢 咖啡业务大中华区高级副总裁




  • Martin Suter
    Martin Suter 百威英博 亚太区电商副总裁

    Martin Suter is the Head of eCommerce for Anheuser Busch InBev (APAC North), based in Shanghai. As a serial technology start-up guy, working for the world’s largest beverage company in this role is not intuitive at first glance. More used to raising venture capital, building high-growth businesses and sitting on the sell-side during M&A discussions, Martin has “start-up DNA”, but AB InBev offered the best of all worlds – the chance to work in a newly created group, ABI’s ZX Ventures organization, with the mandate to launch and build an eCommerce business in China with a single strategic investor. Treating the business as a high-growth start-up is a key part of the ZXV culture, with innovation, velocity and agility as key pillars. Having started his career in Beijing in 1989, Martin has come full circle in this, his second tour of China. In between China stints, Martin has had front row seats at several technology inflection points, spending the mid-90’s in Silicon Valley involved in the early Internet, SaaS and Cloud (before they were branded as such), the late-90’s in Redmond, deeply embedded in Microsoft as it transitioned from a work group to enterprise player, laid the groundwork for “du”, a telecommunications company in Dubai, spent 10 years at the forefront of mobile broadband, rode the front edge of the enterprise social media wave and is now launching an eCommerce business in China, helping to bring people together for a better world.

  • 陆怡华
    陆怡华 星巴克中国 首席市场官

    Emily Chang is the cmo for Starbucks, China, where she is responsible for amplifying the impact of the Starbucks Experience. Over the last 18 years, Emily has demonstrated a track record for cross-cultural team leadership, change management, and innovative brand building. Most notably, she is known for her personal and authentic brand of people leadership. Prior to Starbucks, Emily worked in executive roles at IHG and Apple. She has spent half her career in the US and half in China, after receiving a B.A. in Biology with a minor in Biochemical Engineering from the University of Rochester. She then earned an MBA in Competitive Strategy and Finance at the Simon School of Business. In her free time, Emily blogs: previously on Weibo, and now on LinkedIn. She loves to read as much as she loves to write, and challenges herself to learn a new “big thing” every year (last year was playing the cahon drum, this year is pulling the perfect espresso). Most of all, Emily loves spending time with family: her husband of 17 years, her 8yr daughter Laini, Holly Berry their rescued mutt, and Scarlett Jellybean the rescued Pygmy Hedgehog.

  • Peggy Fang Roe
    Peggy Fang Roe 万豪国际 亚太区首席营销官

    Peggy Fang Roe, Chief Sales and Marketing Officer, Asia Pacific, Marriott International


    Peggy is responsible for the go to market strategy for Asia Pacific which includes Brand Management, Marketing, Sales + Distribution, Revenue Management, Digital and Communications.  Her scope covers 20 countries, 21 brands and nearly 600 hotels in the Asia Pacific region.  She is focused on building the Asia Pacific customer base, localization of the loyalty program, managing a 2000+ person salesforce, digital and distribution strategies and driving hotel performance.


    Prior to this role, Peggy served as Vice President, Global Operations at Marriott’s global headquarters where she leads the “Future of Meetings” global innovation initiative designed to bring next generation meeting experiences to event planners and customers.  Peggy has over 13 years of experience in the hotel industry and held prior roles at Marriott in Brand Marketing and Brand Management.  Prior to Marriott, Peggy held roles at GE Capital, and in Silicon Valley.


    Peggy received her master’s degree from Harvard Business School and bachelor’s degree in Organizational Behavior from the University of Michigan.  She lives in Hong Kong with her husband and kids.


    Connect with Peggy on LinkedIn:

  • Hans Peter Kleebinder 博士
    Hans Peter Kleebinder 博士 奥迪 全球社会化媒体首席运营官
  • 陈志宇
    陈志宇 沃尔玛中国 副总裁,山姆会员店电子商务、市场及会籍部

    陈志宇先生 2017 年 7 月加入沃尔玛中国担任副总裁, 执掌山姆会员店电子商务部,后任沃尔玛中国副总裁 – 山姆会员店电子商务、市场及会籍部,全面负责中国山姆会员店电子商务的发展,包含中国山姆会员店自营APP,山姆京东旗舰店业务,山姆微信业务等。



  • Rafael Alcaraz
    Rafael Alcaraz 家乐氏 全球商业增长副总裁

    Rafael Alcaraz leads the Global Commercial Analytics for Kellogg Company. Oversees the design and technical road map for the Commercial Analytics (Marketing and Sales). Provides as needed the Science leadership and support for Analytics across Kellogg Company.

    He is an active member of the marketing and statistical community representing the company’s best interests in associations like the ARF, AMA, and MASB.

    Dr. Alcaraz studied economics at the Universidad Autónoma de Nuevo Leon in his native Mexico and in conjunction with ASU- W. P. Carey School of Business earned his B.S. in 1995. He then pursued his graduate education at the University of Cincinnati where he obtained an M.S., in 1998 and a Ph.D., in 2000 with specialties in Econometrics, Industrial Organization, and International Trade. He has worked as a consultant and on the client side (in the USA and Mexico) for over twenty years across multiple industries ranging from Academics, Government, Financial, Banking, Pharmaceuticals, Retail, and CPG. Specifically, he has worked on providing strategic and tactical solutions to marketing problems such as Big Data, CRM, MMM, ROI performance and understanding consumer’s choice and brand equity. Put Digital measurement on the map for The Hershey Company and one of his most recent successful achievements has been the development of an actionable analytical construct that enables the ROI measurement of Digital, Traditional Media, Pricing & Promotions.

    Specialties: Big Data, Supply, Machine learning, HR, MMM (consumer, shopper insights, category management, sales, syndicated data), Forecasting, Pricing, Strategy, Digital and Brand PR ROI.

  • Dominic Koh
    Dominic Koh 万事达 亚太区消费者营销副总裁

    Dominic Koh is the acting Head of Consumer Marketing for the Asia Pacific Region at Mastercard.

    Dominic joined Mastercard in 2010 and is responsible for transforming Mastercard’s social and digital marketing capabilities across the region. In the last 36 months, Dominic has led the team to setup the Mastercard Digital Engine globally and ran multiple award winning campaigns in Asia Pacific that delivered on average 200% better than industry CTRs.

    Prior to joining Mastercard, Dominic was responsible for the global email marketing strategy across 22 International Markets for American Express. Before moving over to the Client side, Dominic spent 9 years in various roles in branding and digital marketing agencies.

    Dominic is a business driven marketer with more than 20 years of experience in creating and implementing effective marketing initiatives for global brands in Asia. He has led award winning teams to win 14 Marketing Effectiveness Awards for Mastercard’s Digital Engine, 2 best of Show awards for Hewlett Packard at the DM Asia Awards and one of the world’s top 50 most awarded campaigns for Hewlett Packard.

  • 黄君伟
    黄君伟 HTC Vive VR广告服务部总监
  • 黄韬
    黄韬 丽人丽妆 创始人兼 CEO

    1998年毕业于清华大学自动化专业, 硕士学位。其后任教清华大学三年。2007年创立丽人丽妆,愿景是把美丽和快乐带给更多中国消费者,主要从事品牌授权模式的线上化妆品零售服务。目前获得包括兰蔻、欧莱雅、娇兰、雅漾、雪花秀、后、施华蔻在内的50多个全球知名品牌在中国的正品授权,其中多个品牌的天猫旗舰店已经是品牌在全球最大的专柜。

  • Anne Dumesges
    Anne Dumesges 强生 中国 CMO
  • Richard Weibull
    Richard Weibull 英孚教育 市场副总擦

    Richard has been working within the online field since mid-1990’s, starting his career as a developer, working for major Swedish and global digital agencies. He has been running two successful companies, developing an own content management product. Before moving to Shanghai in 2012, he was leading the online team of Sweden’s biggest prepaid mobile operator. He currently works for EF Education First, an international education company focusing on language, academics, educational travel, and cultural experience. With a mission to open the world through education, EF was founded in 1965 and currently employs 46,500 staff in 116 countries.


    At EF, Richard leads the marketing team within EF Learning Labs, a global R&D division of EF, and is responsible for coordination and optimization of the EF English Center China marketing/sales funnel. In the global role, Richard’s team is developing digital channels for lead generation that can scale throughout the whole EF group.


    He holds a BA of Marketing from University of Växjö, including studies in Austria and Spain.

  • 胡蓓
    胡蓓 春秋航空 品牌总监,新媒体中⼼副总经理

    在《环球时报》英文版 Global Times 任多年记者、编辑之后,进入广告公司担任文案总监一职。2015年入职春秋航空后,先后担任春秋航空社交媒体运营总监、春秋航空品牌总监、春秋航空新媒体中心副总经理等职位。在传统媒体及新媒体内容与创意营销以及品牌传播方面,都有丰富的行业经验。

  • 徐晓锋
    徐晓锋 韩都衣舍 营销中心总监



  • 杨秀如
    杨秀如 伽蓝集团 首席创意官

    杨秀如,伽蓝集团首席创意官  Chief Creative Officer。




    她分别在英国、台湾、香港和中国大陆地区的主流广告公司任职,包括智威汤逊/JWT、奥美/Ogilvey、扬雅/Y&R和李奥贝纳/Leo Burnett。


    2013年她循着在国外大企业行之多年的“创意杰出表现/Creative Excellence”工作者的先例,由代理商转往品牌端发展,担任迦蓝集团的首席创意官。在此之前,她全权主持李奥贝纳上海的创意整合工作,而李奥贝纳上海也是集团中推动全球业务增长的战略重地之一。


    Amanda的作品囊获了所有世界级的创意奖项,其中包括:戛纳广告节的2金、1银、1铜狮,D&AD的黄铅笔,并且在The One Show,Clio,Andy,  Spikes,Adfest 和Effie都战绩卓著。 她曾于2012年荣任戛纳广告节评审之一,并领取了当年的金狮奖。也在2013年荣幸地担任了D&AD的评审工作,成为少数华人评委之一。



  • 王玲
    王玲 华住酒店 CMO





  • 曹伟杰
    曹伟杰 亿滋 中国饼干品类市场部副总裁



  • Daniel Zhang
    Daniel Zhang 路威酩轩 娇兰 中国区电商与传讯总监

    Daniel Zhang joined Guerlain China in March 2015. He is currently Communication & e-Commence Director and leads both marketing communication and e-commence departments. In his role as head of communication, Daniel is responsible for brand strategic initiatives and leads PR, media and digital. Besides communication role, Daniel also lead whole Guerlain e-commence business.

  • 丁海云
    丁海云 苏宁云商集团 广告经营中心常务副总经理



  • 蔡毅
    蔡毅 携程 会员营销中心总经理

    General Manager of CRM Marketing – C-Trip


    1 Take the full responsibilities of CRM duties and membership covering customer Loyalty Program in Ctrip Group

    2 From 2011 to 2017, covered the functions from SEO,SEM and Affiliate Marketing to Mobile Marketing for Channel performance optimization.

    Tracking and Measurement system for channel performance optimization is built with ROI driven purpose.

    3 Marketing relevant product management and BI.


    Automatic optimization solutions for Campaigns and customer Loyalty Program.

    Channel performance analysis and the contribution model.

    Measurement of Branding Campaign and ROI analysis.


    Before Entering Ctrip Group, worked as a Process Manager in SIMENES Medical for CT R&D from 2007 to 2011.

    R&D Effectiveness and Efficiency optimization is the main target.


    Duke University MBA candidate The Fuqua School of Business

    Computer Science in Shanghai University

  • Brian Chan
    Brian Chan 泰森食品 品牌总经理

    Chinese name: 詹钧文

    Work Experience for Fortune 500 Companies: Nestle, Tyson, ABN AMRO Bank

    25 years of work experience, expertise in branding, media, advertising, PR, event, consumer insight, new digital, eCommerce, trade marketing, and R&D. 10 years of senior management experience.

    7 months to build Tyson brand awareness from 22% to 74%. Brand penetration from 10% to 27%. Turned around Tyson China business from negative margin to +15%.

    Managed RMB 10 billion business in China. Extensive experience in APEC region (China, Hong Kong, Taiwan, Singapore, Malaysia, Thailand, Australia, & New Zealand).

    Balanced between creative & analytic minds and realize big ideas to strong business results, as Tyson global president Sally Grimes said, Brian is the most creative marketer I know across globe”.


    MBA, University of North Carolina at Chapel Hill, USA

    Brand GM, Tyson Foods, China

    Head of Brands, Nestle China, Confectionary BU

    MarCom manager, Nestle Taiwan

    Product manager, Cerebos 白蘭氏雞精, Singapore

    Product manager, ABN AMRO Bank, Taiwan

  • 潘浩栋
    潘浩栋 猫途鹰 中国区首席运营官

    潘浩栋先生(Daniel Pan)于 2016 年加入公司,负责 TripAdvisor 的中国区的业务市场。

    在加入 TripAdvisor 之前,潘浩栋先生曾在领先的管理咨询公司贝恩公司担任咨询顾问和项目经理,专注于帮助全球和本土领先的消费品和高科技企业解决公司发展、战略规划和销售及运营管理方面的问题。在其职业生涯早期,他在消费品行业从业多年,曾在联合利华、百事等公司担任亚太区品牌管理的职位。潘浩栋先生还曾在一家领先的跨境电商创业公司“小红书”担任用户增长负责人。

    在工作之余,潘浩栋先生还酷爱旅行和音乐,他曾到访过包括古巴,冰岛和巴西等 20 多个国家。他还曾在美国为独立音乐制作人提供了如何发行产品的咨询服务。


  • 徐晓菲
    徐晓菲 VIPKID 市场副总裁



  • 张浩
    张浩 饿了么 副总裁

    张浩,饿了么技术副总裁,负责公司人工智能与大数据建设。带领团队将机器学习应用在物流调度、压力平衡、推荐搜索等场景,通过数据挖掘建立完整的数据运营体系,提高运营效率,用数据和智能驱动业务发展。拥有十余年机器学习、数据挖掘、分布式计算的实际经验,曾任滴滴研究院高级总监、美国 Uber 大数据部、LinkedIn 搜索与分析部资深数据科学家,Microsoft 语音识别组高级数据工程师。

  • Sascha Pallenberg
    Sascha Pallenberg 戴姆勒股份公司 Head of Digital Content
  • 令狐棉华
    令狐棉华 可口可乐 中国区内容及卓越创意总监



  • 黄长青
    黄长青 汇丰银行 零售银行及财富管理部市场总监

    黄长青女士于2014年11月加入汇丰银行中国(有限)公司,担任零售及财富管理市场部总监一职,全面负责零售及财富管理业务的市场推广工作, 以及汇丰在中国的品牌形象建设。


    加入汇丰银行之前,黄长青女士在宝洁公司工作12年,她也曾担任可口可乐公司市场总监,安联保险CMO,以及澳大利亚旅游局中国首席代表。 黄女士育有一子一女。

  • 刘冉
    刘冉 I Do 品牌公关总经理
  • 朱礼平
    朱礼平 上汽大通 品牌总监




  • 叶明信
    叶明信 长安福特 前市场部副总监






  • 周文彪
    周文彪 悠易互通 CEO


  • 陆弢
    陆弢 阿里巴巴 阿里巴巴集团市场部 全域策略中心总经理;阿里妈妈市场总经理

    陆弢于2016年加入阿里巴巴集团,她目前带领一支集市场运营、调研、客户关系管理以及媒体服务等多元化的品牌营销专业团队。该团队旨在通过数据智能革新与再创阿里巴巴的品牌建设服务,使之以一种更为高效的方法来赋能阿里巴巴;将阿里巴巴从最大的电子商务平台成功转型为服务全球合作伙伴的战略品牌及品牌建设平台。在过去的20年中,陆弢不断提升领导力,曾任职于卡夫食品、联合利华、强生等世界500强的快消品企业,并担任市场重要职责。在加入阿里巴巴之前,她曾担任强生中国的市场营销副总裁,陆弢倡导以消费者导向为核心的品牌营销理念,利用数据和洞察力驱动品牌建设,她致力于帮助品牌在阿里巴巴平台上革新其营销策略。陆弢曾被评为2015年 Ad Age ‘Women to Watch’备受关注女性之一,以及The Internationalist 百大影响力营销领袖人物。

  • Maya Hari
    Maya Hari Twitter 亚太区董事总经理

    Maya负责建立Twitter在整个亚太区的业务,同时探索更多商业机会。 在此之前,Maya是Twitter的印度及东南亚市场董事总经理。她也曾作为亚太地区、中东和新兴市场的产品销售与战略高级总监。

    在2014年加入Twitter之前,Maya曾经服务过的企业包括三星,谷歌,微软和思科。她在美国和亚太地区的数字媒体、移动和电子商务行业积累了超过15年经验。 她也曾负责帮助顶级出版物,如Vogue,GQ和Condé Nast Traveller在亚洲地区推广电子移动杂志。


  • 高强
    高强 知乎 副总裁


  • Jason Li
    Jason Li Facebook | Instagram 全球创意负责人

    Jason Li leads a team of Creative Strategists on the Creative Shop tasked with inspiring global clients with a vision for their brand on Facebook and Instagram. Collectively, they develop creative ideas that transform clients’ business and push the boundaries of mobile creativity. Currently based in NYC, Jason’s team focuses on Consumer Packaged Goods, Health Care, Beauty and Luxury clients across North America. Previously, Jason worked in Facebook’s Hong Kong and Toronto office, responsible for pioneering a new creative function during Facebook’s startup days.

    Prior to Facebook, Jason held a series of marketing and innovation positions at Procter & Gamble over an 8-year tenure, most recently led the launch of ‘Thank you, Mom’ campaign behind the Olympic Games. Jason received an Honours Bachelor of Science in Human-Computer Interaction from University of Toronto.

  • 李淼
    李淼 网易传媒 战略经营部 & 全国营销管理中心总经理




  • 秦晓玲
    秦晓玲 FancyDigital CEO


  • 金玲
    金玲 小米 MIUI 广告销售副总裁


  • 胡宁
    胡宁 360 360商业化CTO


  • 宋宝爱
    宋宝爱 海尔集团 电商总裁、顺逛 CEO


  • 朱建秋博士
    朱建秋博士 智子云 CEO


  • Eddie Cai
    Eddie Cai GAP 大中华区 CRM 和业务拓展高级总监

    • 在CRM、数据库营销和数据分析领域耕耘20年的资深专家
    • 在企业数字化转型、全渠道零售和大数据应用领域也有丰富经验
    • 曾服务于德勤、通用电气、雅诗兰黛等跨国企业
    • 清华大学学士,法国HEC MBA

  • Christine Yau
    Christine Yau 美的 国际事业部市场营销与产品管理总监

    Christine has experience of working internationally for some of the world’s top 500 companies. She has more than 18 years of management experiences in integrated marketing, extensive B2B & B2C management as well as lead numerous successful digital transformation projects. Her recognitions inclusive of the 2016 Asia 50 Women Leaders, Midea 2016 Outstanding Performance Women Employee award for International Division; All Star awards and Long Lasting Contribution awards from Microsoft and Dell respectively. She is also the unique recipient of the Chancellor Challenge Award at University of Western Sydney. Her strong business acumen, team leadership as well as creative business solutions make Christine an innovative and passionate marketer.

  • 张永昶
    张永昶 喜马拉雅 FM 市场副总裁

    新媒体与品牌发展管理专家,13年以上品牌营销及管理经验,对新媒体,电商,互动营销有深入研究。曾供职于智威汤逊任创意总监,知名广告人,善于跨界整合,创办MOLAAN, LANNTO等多个平台,服务过数十个500强客户,曾获得艾菲/金投赏等众多传播大奖。

  • Sheilen Rathod
    Sheilen Rathod 奥美中国 客户互动及销售总裁

    For the past 17 years Sheilen has specialized in strategic brand development and results-orientated digital marke

  • Rupert McPetrie
    Rupert McPetrie 竞立媒体 CEO
  • 张峥
    张峥 AI 首席策略官

    20 年广告经验 曾服务于OGILVY上海 HAVAS上海
    2008年在4A创立品牌战略咨询,负责新业务开发,品牌入市策略,品牌战略定位. 品牌谱体系策划. 新品开发,品牌升级策略,整合传播策略等
    2015年七月与氩氪共创AI ,以evolution 理念服务于互联网时代的品牌升级,定位于成为客户的战略合伙人,助力企业跟上迅速变幻的商业迭代、杠杆化自身核心竞争力,获得持续增长
    1 互联网协作创新整合营销 - 以共创协作生态为新型商业模式,提供进化式的品牌战略规划,架构谱,进入策略到整合传播的整合解决方案,从内容到货架的破壁创新协作营销
    2 企业品牌增长战略 - 以成长为核心的价值链破壁重构战略,重塑用户价值链,找到品牌的持续增长扭力
    3 推动arkr互联网整合营销的战略布局,整合品牌协作共创,辅助内部创新业务孵化,为品牌提供基于生意的进化式ROI解决方案

  • Freja Peng
    Freja Peng 玛氏食品 亚太区数字化技术与变革高级总监

    致力于大型快消品行业的数字化转型,拥有丰富的快速消费品行业变革管理经验,曾任职宝洁中国,亚太区及西欧区域高级IT经理,负责零售执行,市场基金管理,销售数字化,电子商务及数字化业务等技术驱动型变革项目。 2015年于玛氏食品公司开创亚太区数字化业务团队,并于2017年主导创建中国数字化创新中心,全面聚焦玛氏集团在大数据能力,数字营销技术创新,消费者数据驱动的产品创新以及新渠道创新方面的企业数字化等能力和人才建设!

  • 叶丽燕
    叶丽燕 维利奥 中国区高级市场总监
  • 申晨
    申晨 熊猫传媒 董事长
  • 陈慕儒
    陈慕儒 爱彼迎中国 市场营销负责人

    陈慕儒女士拥有近 20 年的全方位市场营销管理经验,覆盖广告策划,品牌管理,娱乐和体验式营销,数字化营销以及品牌公关等。 加入 Airbnb 爱彼迎之前, 她曾任职阿迪达斯的高级品牌传播总监,负责多个重要品牌战略策划以及其产品推广, 涉及运动专业系列,运动经典系列和运动生活系列等。此外,陈慕儒曾在美国纽约的时尚领域里工作以及在台北的 4A 广告公司担任要职。

  • Anne Dumesges
    Anne Dumesges 强生 中国 CMO


  • 陈瑞杰
    陈瑞杰 美团大众点评 品牌广告总经理

    2002 年~2010 年 在白马户外传媒负责华东地区户外广告的售卖,8 年的传统广告从业生涯,见证了传统广告的兴衰变迁,以及互联网崛起对传统广告带来的影响。

    2010 年,加入大众点评; 2010 年~2011 年,在团购野蛮成长,并对传统广告产生冲击的两年,有机地将二者整合到一起,开创性地创建了团购和广告的整合营销体系;此外,还发起并负责过手机签到业务,从 0 到 1 探索大众点评与 LBS 结合的签到新模式; 2012 年~2013 年,负责餐饮 KA 团队和非餐饮 KA 团队的建设,通过非餐饮品牌的合作,丰富了大众点评的本地生活服务品类,也大大推动了公司的发展;同期组建购物& 电商团队,探索“电商+本地购物”在大众点评平台的业务模型。

    2014 年,开始负责大众点评与品牌客户的战略合作,建立了大众点评基于品牌客户的营销服务体系。

    2015 年,美团与大众点评合并之后,继续负责集团与品牌客户的战略合作,整合集团所有 App 和服务体系,深入挖掘公司面向品牌广告主的商业变现价值,帮助公司在商业化领域开疆辟土。

    致力于带领团队在品牌 O2O 营销服务的探索上,走出一条“品效合一”的道路,联合品牌、商户和其他平台方,实现多方共赢。

  • Stephane Wilmet
    Stephane Wilmet 欧莱雅 中国区首席消费者官

    Stéphane has over 25 years of experience in the cosmetics industry across Europe, Asia and North America in sales, marketing and brand management.
    American and French, he is passionate about China where he has lived in the early 80s as a student, and worked since the 90’s onward at different moments of China’s transformation.

  • 黄介中
    黄介中 Google 大中华区首席市场官

    Ben 于 2017 年加入谷歌,现任谷歌大中华区首席市场官。

    在亚洲和美国市场拥有丰富的消费者洞察以及品牌沟通经验,Ben 曾引领多个知名跨国品牌成就颇具影响力的营销活动及市场战略创新。他服务过的品牌包括宝洁(帮宝适、玉兰油)、强生(强生婴儿、可伶可俐、露得清、娇爽),拜尔斯道夫(妮维雅,优色林),玛氏/箭牌(益达、彩虹糖),香港迪士尼乐园,以及星巴克中国。

    Ben 来自香港,在香港科技大学获得MBA学位,之前他还曾取得香港大学的电子商务硕士学位以及香港理工大学的市场营销专业学士学位。除此之外,他还被授予英国特许营销协会CIM的资格认证。

  • 黄秀兰
    黄秀兰 谷歌 大中华及韩国区销售副总裁

    黄秀兰(Landy Huang),现任谷歌大中华及韩国区销售副总裁,主要负责大中华及韩国区数字营销产品解决方案及亚太区出口客户解决方案。


  • 郑子斌
    郑子斌 百度 百度副总裁,百度搜索公司CTO

    郑子斌毕业于美国斯坦福大学并获得计算机科学硕士学位。曾任职于 Google、阿里巴巴、Oracle等知名企业,有二十余年的硅谷与国内研发管理经验,其中十余年致力于互联网营销技术创新,是人工智能与大数据领域资深实践者。2010 年 5 月正式加盟百度,目前全面负责百度搜索公司大商业事业部。

  • 侯静雯
    侯静雯 凯络 中国区 CEO



    在加入凯络前, 侯静雯曾担任上海麦肯世界集团的董事总经理,负责搭建组织的战略架构,并在塑造大中华区创新及颠覆的文化上发挥了重要的作用。


  • 贺亚军
    贺亚军 荷兰皇家菲仕兰 中国业务集团副总裁,首席市场执行官

    贺亚军女士,现任全球五大乳制品企业之一的荷兰皇家菲仕兰中国业务集团副总裁,首席市场执行官,成功带领旗下的“美素佳儿”成为中国消费者口碑第一品牌,和2014-2016年连续三年成长最快的婴幼儿奶粉品牌之一。 她同时开始拓展荷兰皇家菲仕兰在中国的其他奶制品品牌。 贺亚军女士,有20多年在快速消费品行业丰富的品牌营销及管理经验,是中国母婴行业的资深专家,有着骄人的业绩 (曾经创建和发展好奇纸尿裤品牌,成为中国母婴品牌的一个成功案例典范); 她擅长前瞻性品牌战略部署,通过精准高效的整合营销和全渠道资源整合拉动品牌快速增长。

  • Hilary Kerner
    Hilary Kerner IBM Watson 全球市场副总裁

    Hilary Kerner is the Vice President of Marketing for IBM.  In this role, she leads global marketing for IBM’s Watson technology, the AI platform that is dramatically changing the way people use AI and the role it plays within the enterprise. IBM has invested over $1B in Watson, moving the technology from a quiz show phenomenon on Jeopardy! into a portfolio of solutions delivered to enterprise clients and offered via an open platform to the developer and start-up communities. Hilary also has responsibility for the development and stewardship of the Watson brand. She lives in Boston with her husband and sons.

  • 徐明强
    徐明强 微软 大中华区 CTO



    2015-2016年, 徐明强博士是微软(中国)有限公司 中国区公有云事业部总经理,负责Microsoft Azure在中国的业务。徐明强的团队侧重=为中国和跨国企业提供互联网转型的解决方案,具有丰富的大数据、互联网、云计算、人工智能和移动互联应用的经验。

    2004年,徐明强博士加入当时成立不久的微软高性能计算(HPC)团队,带领了一个跨国团队(雷德蒙和上海)完成Windows Compute Cluster 2003和Window HPC Server 2008的开发工作。2008年徐明强博士回到上海,作为首席架构师,领导高性能云计算中国研发团队团队,负责并行计算运行时系统、编程模式、管理和用户门户系统的设计和开发。

    加盟微软之前,徐明强博士在1996年之2004年间担任Platform Computing公司(HPC中间件的领导者)的首席架构师,负责其旗舰产品的设计和技术战略规划。1993年至1995年,徐明强博士专注于并行语言的编译和支撑系统的研究,并在阿冈国家实验室完成博士后研究。在此之前,徐明强博士先后在英国埃克塞特大学取得计算机博士学位,在曼切斯特大学担任研究助理员。

  • 李明
    李明 腾讯 新闻营销中心总监



  • 简昉
    简昉 掌握传媒 总经理



  • 刘思齐
    刘思齐 今日头条 商业产品副总裁

    刘思齐先生现任今日头条商业产品副总裁,管理商业产品设计、产品运营、营销中心、资源管理中心、垂直变现、业务拓展等团队。 在加入今日头条之前,毕业后首先担任百度搜索引擎高级工程师,后加入阿里巴巴任淘宝直通车产品设计师,主导了直通车非搜索广告的核心设计工作,见证了直通车从百万日收入到亿级收入的蜕变。后加盟新浪微博,搭建了新浪微博的商业产品体系,管理产品团队,主导了品牌速递、微博精选、粉丝通、粉丝头条等核心产品设计。 2000-2007年,本科与研究生就读于西安交通大学计算机科学与技术系。 刘思齐先生具有深厚的技术背景和产品思维,对结合平台特点、技术思维、客户需求、营销趋势综合打造创新营销产品具有很深的实践经验。

  • 王大为
    王大为 NBA 中国 高级副总裁


  • 栾娜
    栾娜 腾讯网络媒体事业群 副总裁




  • 田威
    田威 新世相 创意总监


  • 张凡
    张凡 中信银行信用卡中心 市场部总经理


    张凡先生深耕于信用卡领域,拥有 10 余年在信用卡中心、跨部门的丰富经验。任职市场部总经理之前,曾在营运部、产品部、市场部工作,熟悉信用卡的前、中、后台管理。

    坚持营销创新的追求、开放合作、给持卡人提供“超越想象的生活”理念,张凡先生带领市场团队搭建起近 100 个跨品牌合作、覆盖大陆、香港、澳门、东南亚等地区的商户服务体系,并促成业内多起合作的创新案例,如家乐福联名卡、IHG 联名卡、大众点评联名卡等。

  • 顾世仪
    顾世仪 MarchD 创始人




    2017-NOW MARCHD 码其信息创始人

    2014-NOW RTBCHINA 首席分析师

    曾经担任 ROVIO愤怒的小鸟大中华区销售副总裁,INMOBI 大中华区销售副总裁, ADCHINA 策略伙伴董事总经理,MINDSHARE 互动媒介主管



  • 李峰
    李峰 国双科技 联席总裁

    李峰先生于 2009年加入国双,历任公司高级副总裁、联席总裁,全面负责公司产品和解决方案的销售工作。国双是一家以云计算为基础的大数据商业智能解决方案提供商。在他的带领下,通过自主创新的技术、产品以及全流程数字营销解决方案,团队为数百家国内外知名企业客户如大众、克莱斯勒、人保、京东、耐克、可乐等提供服务,帮助他们将数据资产化,实现数字营销从成本中心到利润中心的转化。2016年9月底,国双成功登陆纳斯达克成为国内第一家赴美上市的大数据公司。




  • 宋星
    宋星 Publicis Groupe 数据与技术创新部总经理

    网站分析在中国、网站分析星期三、互联网数据官的创始人,也是百度特聘专家和钻石讲师,阿里巴巴友盟+以及Google mLab特聘顾问,北京航空航天大学软件工程学院特聘教授。目前,宋星老师任法国阳狮媒体集团数据与技术创新部总经理。

  • 王京
    王京 环球旅讯 首席商务馆

    王京先生在 2014 年 9 月份正式加入环球旅讯,担任首席商务官,负责对外商务合作拓展。在此之前的五年内,王京先生担任去哪儿网酒店业务高级总监,负责酒店直销业务。2007 年至 2009 年期间,王京先生曾担任过中国移动 12580 酒店业务总监。在 1999 年到 2007 年之间王京先生历任艺龙网酒店市场经理、高级经理和业务总监。王京先生还被多家大学聘为客座教授和导师,同时是中国旅游饭店业协会、中国会议产业联盟等行业组织的特邀演讲嘉宾。

  • 徐闻迪
    徐闻迪 韦博集团 全国市场总监


  • 刘激扬
    刘激扬 国双科技 首席技术官

    刘激扬先生自2014年12月起担任国双公司首席技术官。在加入国双公司之前,刘激扬先生于1998年至2014年12月就职于微软公司,担任过工程师、研究经理和研发总监等职位;1994年至1998年于惠普公司担任工程师。 此前,刘激扬先生还曾于1989年至1990年在德国帕德博恩大学(University of Paderborn)担任研究员。

    刘激扬先生拥有清华大学计算机科学学士学位,以及美国匹兹堡大学 (University of Pittsburgh)计算机科学硕士学位。

  • 卢元
    卢元 国双科技 全国解决方案总经理



  • 谢心宇
    谢心宇 国双科技 媒体事业部总经理


  • Anna Chitty
    Anna Chitty phd 中国区 CEO
  • 林秀萍
    林秀萍 TCC Global 亚太区 CEO


    林秀萍兼具国际视野及传播视角,曾在东南亚多个国家及地区工作,并且在中国大陆地区工作超过15年,拥有极其丰富的中国市场经验 。


  • Christoph Stork
    Christoph Stork DHL 电子商务 大中华区战略和商业副总裁
  • James Lee
    James Lee 卡夫亨氏 互动媒介总监
  • Victor Cui
    Victor Cui ONE Championship CEO International

    As CEO, International, of ONE Championship TM (ONE), it is no surprise that Victor Cui is regularly featured in global publications as one of the most influential figures in the world of martial arts. You only have to see his professional background to understand why his career trajectory has created a brand new paradigm for sports and martial arts in Asia.

    Prior to launching ONE Championship, Cui spent six years with the Event Management Group for Asia’s number one sports broadcaster – ESPN Star Sports (ESS). There, he successfully headed event business development across Asia, and project-led some of the biggest sporting properties and television event partnerships in the region.

    Before he joined ESS, he was the Director of Communications for the PGA Tour – Golf Canada, and also served as the Managing Editor for Canada’s number one golf publication during that same period.

    These roles allowed him to accumulate decades of world-class experience in the areas of international sports and marketing communications. Throughout his career, Cui has played an invaluable part in the likes of the Commonwealth Games, the World Championships, the Sydney Olympics, the PGA Tour Bell Canadian Open Championship, the LPGA Tour BMO Women’s Open, the X Games Asia, the World Series of Pool, and World Futsal. He also personally created and led a series of 12 Martial Combat events.

  • Matthew Jung
    Matthew Jung 匡威 亚太区市场副总裁
  • Nicolas Zurstrassen
    Nicolas Zurstrassen Sanpei Ventures 合伙人
  • 蒋雨辰
    蒋雨辰 蒙牛集团 品牌管理部总经理


  • 张茂华
    张茂华 东风日产 市场部副部长
  • 丁明锐
    丁明锐 腾讯体育 副总经理


  • 卢介正
    卢介正 尼尔森中国 大数据咨询事业部负责人

    卢介正,大数据分析与应用领域专家,尼尔森中国大数据咨询事业部负责人,为众多世界500强客户和本土龙头企业提供大数据分析,数据挖掘,效用评估与优化等数据产品,以支持客户高层管理团队在战略,产品策略,业务运营等方面的决策和分析需求,积累了超过十年的丰富行业经验。在数字媒体效用评估方面,卢介正设计了多触点归因模型(Multi-Touch Attribution),成功解决困扰业界多年的量化问题,即在消费者购买路径上多个媒体触点如何影响用户作出最终购买决定,以及如何优化触点组合来更好的驱动销售。


  • Anna Chitty
    Anna Chitty phd 中国区CEO

    Anna Chitty is a globally recognized senior media practitioner who has worked across multiple markets and countries. With more than 20 years of experience, Anna joined the Omnicom Media Group (OMG) family in 2006, where she helped land blue-chip clients including Pepsi Foods and Beverages, Dongfeng Citroen & Peugeot, Intel, Danone, and Unilever, the largest media pitch ever in China at the time.

    Anna’s leadership reflects on how she fosters talent, grows teams and manages projects, nurturing an agency of forward thinking individuals that together, support the business development of PHD China’s Shanghai and Beijing offices. Recognized by local and international award shows, she was named Greater China’s Media Planner/Buyer of the Year, a Top 18 Media Professional in 2010 and one of the 20 Women to Watch in Asia Pacific Marketing in 2014 by Campaign Magazine. She was also a judge at Cannes Lions 2015, Festival of Media Asia 2016, and is a long term international judge at the Beacon Awards in New Zealand, supporting effective media solutions and creativity in her home town.

  • 陆亨博士
    陆亨博士 秒针营销科学院 首席研究员


  • 陈高铭
    陈高铭 小米公司 MIUI广告销售部华东区总经理



  • 石海澎
    石海澎 华扬联众 电商业务负责人




  • 栗建
    栗建 陶氏化学 亚太区数字营销负责人
  • 金昭
    金昭 力美科技 CTO





  • 曹玉敏
    曹玉敏 Vphotos 创始人
  • 张迪
    张迪 ADBUG 创始人



  • 高雅
    高雅 秒针系统 技术副总裁


    2011年加入秒针系统, 现全面负责秒针程序化广告及大数据管理相关产品的整体规划设计、技术研发以及创新研究。他拥有多年的计算机编程及大数据技术背景,丰富的互联网商业产品实践经验。作为中广协广告标准专家委员会成员,他参与制订了首个中国数字广告标准,并对相关技术协议标准的建立作出重要贡献。在秒针系统,他主持研发了中国首个第三方广告监测SDK,先后为宝洁、YUM!、雀巢等知名跨国企业提供基于大数据的程序化广告定制解决方案。

  • 别星
    别星 ADXING广告行 创始人

    别星,ADXING广告行创始人。英国阿斯顿大学硕士,首创专注中国Top 200 APP广告流量智能交易平台。在创办“广告行”之前,别星曾任力美科技总裁,拥有多年大数据精准营销及团队建设管理经验,对大数据广告行业发展趋势方面有独到见解,本人也多次荣获各种行业表彰与认可。

  • 郭为
    郭为 复歌科技 创始人兼CEO

    郭为,复歌科技创始人兼CEO。复旦大学物理系本科毕业,后留学美国College of William & Mary,博士辍学。第一份工作在咨询公司ZS Associates,波士顿和上海办公室。每天穿得很资深,实际只会PPT和Excel。2009年回国后与毕业于东京大学金融系的高中同学创立广告技术公司复歌科技,通过连接数据、媒体和工具,使得代理商和广告主可以进行高效、深入、透明的市场营销活动。“让广告技术美而温暖”是复歌的产品理念。在努力为企业客户创造价值的同时,也希望让使用复歌产品的每个人都能感受到技术的温度。


  • 王鹏云
    王鹏云 蓝标移动广告集团 CTO

    王鹏云,现任蓝标移动广告集团CTO。曾任139移动互联研发部负责人,魔时网CTO, 曾主导百度主题推广、贴吧、空间、图片搜索等产品的架构设计和开发;2010年,与业界同学好友齐玉杰、张鹤、边嘉耕共同成立了广告主和应用开发者之间的手机广告技术服务平台多盟(domob),以其专业的技术能力,多年来一直驱动着多盟走在广告创新的最前沿。

  • 胡绪雷
    胡绪雷 首汽约车 CMO

    胡绪雷, CMO,拥有十余年丰富的品牌营销经验,先后担纲首汽约车、易到、Opera、Boloni等知名公司品牌及市场负责人。营销实战经验丰富,善用互联网思维激活传统业务,深度参与并见证网约车行业成长,营销带动业务倍数级增长,为品牌带来百余殊荣。

  • 宋玮
    宋玮 华住酒店集团 品牌公关高级总监
  • 肖伊
    肖伊 ADXING广告行 产品技术副总裁

    肖伊,ADXING广告行产品技术副总裁。10年程序研发、管理经验,在程序化广告投放技术上有深入研究和成绩。历任力美科技研发总监,带领团队完成力美ADN、力美DSP系统搭建、升级、优化;Wipro公司Service Line Head,为Novartis、Baxter、Lilly、Coach、Levis等国际客户提供专业安全的 IT 解决方案的设计,实施与维护服务。

  • Lawrence Wang
    Lawrence Wang TedtoChina 执行总监