GDMS SPEAKERS
  • Janine Miletic
    Janine Miletic P&G Greater China President,Haircare Business Unit

    Worked at P&G for 19 years

    Starting in the toronto office direct from school and quickly moving to the global headquarters in cincinnati. ohio

    Entire career in beauty &grooming;with experiences ranging from personal cleansing, to global skin care,olay antiperspirants & deodorants and hair care.

    Married for 16 years to a fellow P&G svp, vedran miletic.

  • Helen Luan
    Helen Luan Tencent Corporate Vice President

    Corporate Vice President Tencent Helen Luan, corporate vice president of Tencent Holdings Limited, also vice president of Tencent Corporate Development Group (CDG), is responsible for account services and team management. Building on her experiences of 20 years plus in digital marketing and as one of the most influential digital advertising experts in the trade, Helen is well-versed in managing online advertising and digital marketing.

    During her career with Tencent which started in 2008, Helen has performed remarkably in promoting key account services and establishing marketing and sales management system. Helen has designed a series of brand marketing methodologies for marketing efficiency improvement and customer experience enhancement, which has established Tencent Marketing Solution as a leading-edge player in the industry.

    Ever since Tencent highlighted the future of the industrial internet, with an open heart, Ms. Helen Luan has facilitated the integration of sales, operation, distribution, deliveryand other functions, redefined sales tracks, and established sales and operation models that organically incorporates foreground and midground.

    Before joining Tencent, Helen worked at SINA for 9 years, during which she took charge of sales in north and south China and achieved remarkable performance.

  • Roy Zhou
    Roy Zhou Yoyi Digital CEO

    A seasoned veteran in management of internet and online advertising, currently serves as the CEO of Yoyi digital, the leading provider in the multi-screen programmatic buying platform in China. Before Yoyi, Roy was the Head of Google AdSense in the Asia Pacific region, building the high performing teams, turning Google Adsense to the No.1 Ad Network in the region, and growing the revenue to US$ 1 billion in less than six years. Before Google, he served in 3Com and Sun Microsystems China.

  • Shirley Xue
    Shirley Xue Beiersdorf Managing Director North East Asia

    Shirley Xue is Managing Director of North East Asia (China mainland, Hong Kong, Taiwan and Korea), Beiersdorf AG. 

    Shirley has more than 20 years of rich experiences in Beauty & FMCG industry with international companies like P&G, Estée Lauder, Pepsi, and Coty.

  • XiaoKang Fu
    XiaoKang Fu Great Wall Motors Co. Vice President
  • Molly Liu
    Molly Liu Starbucks China General Manager Digital Ventures

    Molly Liu joined Starbucks China in 2012 and has served as VP and General manager for Starbucks China Digital Ventures business since 2016. Digital innovation is critical to Starbucks global and China growth strategy, and Starbucks China is committed to creating a unique fourth place digital experience for customers in the market through continuous innovation and partnership expansion.

    Molly led her team to set the foundation for Starbucks China digital flywheel, through multiple rounds of up-leveling the Starbucks Rewards membership program, cultivated the partnership with major digital platforms, and launching many innovative digital experiences such as “Say it with Starbucks” social gifting, Starbucks Delivers, Starbucks Now mobile order and pay service, and Delivery Gifting services. These initiatives have deepened Starbucks digital engagement with customers and contributed substantial incremental growth to the business.

    Prior to Starbucks, Molly served as an Engagement manager at McKinsey & company, focusing on consumer and retail industries.

    Molly graduated from Fudan University with a bachelor and master degree in International Finance.

  • Samuel Ying
    Samuel Ying Xiaohongshu General Manager,Brand Marketing Solutions

    General Manager,Brand Marketing Solutions

    Over a decade of marketing and customer management experience in consumer goods industry.

    Successively served in Unilever , L’Oreal and LVMH.

    In charge of beauty cosmetics e-commerce business team and brand solutions team successively after joining Xiaohongshu.

    Has deep understanding of consumer goods industry , brand marketing , e-commerce operations and social media.

  • Qian Furen
    Qian Furen CHIN Co-Founder

    Qian Furen (Yufan Qian) is a co-founder of Chenfan. Ms. Qian has served as director since January 2018 and as Chief Operating Officer since inception. Ms. Qian has an extensive experience in influencer operation, and she is currently in charge of influencer development and management, as well as advertising business.

  • Candice Wan
    Candice Wan Bayer Consumer Health Asia Pacific & China Head of APAC CBEC and EC China

    Candice Wan joined Bayer in 2019 and currently is VP of APAC Cross border E-commerce and China E-commerce of Bayer Consumer Health. Previously, she was Co-founder& COO of a scientific& technology company. Before that, she was e-commerce General Manager of RED, national key account director of YHD, regional sales head of Mars and senior key account manager of P&G.

    Candice is a seasoned business executive with over 15 years diverse experience in FMCG, E-commerce, and AI solutions industry. Her expertise range across sales, marketing, business development, strategy and fund raising. Candice has a proven record of developing new business models and achieving high growth rate through transformation in fierce competition.

  • Mao Haifeng
    Mao Haifeng Magnetic Engine Vice president of sales

    Responsible for advertising sales strategy and executing of Kuaishou Commercial.
    Worked for Tencent and served as South China Channel Sales Director,Traditional Channels Group Director and Sports Marketing Center Director. 
    Responsible for the development and promotion of Tencent’s commercial products for multiple business units.

  • Q Chen
    Q Chen Xiaomi Group Vice GM of Commercialization Division, Internet Business Dept.

    Q Chen heads commercializing and realizing the brand advertising business for Xiaomi Group with its ecological chain enterprises. His mission is the purposeful application of Xiaomi’s scale across product, data and technology to let the brand advertisers of Xiaomi benefit from breakthrough integrated marketing capabilities.

  • Qian Li
    Qian Li Trip.com Group General Manager of Marketing Center

    Ms. Li Qian is the General Manager of Marketing Center of Trip.Com Group, managing the Marketing Operation Team and Commercialization Center.

    Li Qian has been deeply involved in the tourism industry for more than 10 years. She has rich marketing experience and keen business insight.

  • Bin Wang
    Bin Wang Chacha Food Global Vice President
  • Gao Dengfeng
    Gao Dengfeng Dong E E Jiao President
  • Zhiguo LYU
    Zhiguo LYU Umeng+ COO

    Zhiguo LYU,Umeng+ COO, has extensive professional experience in Internet marketing services over 13 years ,with rich business experience in Commercial realization, business model, digital business strategy and digital marketing strategy. Prior to Umeng+, Zhiguo LYU worked at Baidu, Sogou, and Didi. He joined Alimama as general manager of marketing product business, in this role he also led marketing team.

  • Dr. Tony Ren
    Dr. Tony Ren Yimian by Ascential Founder & CEO

    Founder & CEO, Yimian by Ascential

    Tony is the founder and CEO of Yimian. After earning his B.Eng, MPhil and PhD degrees in Computer Science from HKUST, Tony went on to work for Tencent Inc., the National Institute of Informatics Japan, and Huawei Noah’s Ark AI Laboratory Hong Kong as an esteemed researcher and developer in data technology. Before founding Yimian, he was the head of the machine learning division in QVOD (Kuaibo) Technology.

  • Leo Li
    Leo Li NetEase Media VP

    Mr. Leo, joined in NetEase in 2013, now serves as the VP of NetEase Media, who is overall taking charge of charge of managing Marketing Management Center & Strategic Operation Department and Investment Department of NetEase. 

    With the rich experience accumulated from 4A to Internet media, Leo has an excellent ability in terms of integrating creative ideas and media resources to facilitate content innovation and make marketing solutions. he created and advances the “attitude marketing system” of NetEase. Besides, through his integration ability, he led the team to create successful cases and won numerous industry honors, gradually make “attitude marketing” became one of the most influential marketing brands in the industry.

  • FengWei Qi
    FengWei Qi Little Dream Garden General Manager

    Mr. Qi Fengwei is the general manager of Little Dream Garden. He is fully responsible for the formulation of marketing strategy and the implementation of brand marketing activities of Little Dream Garden.

    Mr. Qi Fengwei has been working in half acre flower field for 8 years. He has rich experience in relevant marketing and strategy in the growth process of half acre flower field. He is especially good at the implementation of innovative marketing for consumers, and moderately implements the enterprise concept of half acre flower field focusing on consumers.

  • Charles Wang
    Charles Wang Lenovo China Vice  President&Chief Marketing Officer
  • Danielle Jin
    Danielle Jin Visa Inc. Vice President, Head of Marketing Visa Greater China

    Current Position and Responsibilities

    Danielle Jin joined Visa in May 2016 as Head of Marketing for Greater China,  and is responsible for leading the Greater China marketing team to build a world-class marketing function, developing and executing a marketing strategy designed to create a successful challenger brand domestically in the face of market opening, while at the same time showcasing Visa’s global strength. 

    Other Information 
    Danielle is a seasoned marketer and strategist with 20 years exeprience both in China and U.S., with a track record in turning around underperforming business, launching new innovation, and delivering ground-breaking marketing campaigns. 

    Prior to Visa, Danielle was Vice President, Beverage Category for PepsiCo China.  In this role she led the entire beverage category growth strategy, as well as the marketing & innovation agenda.  Before PepsiCo, she was director of Marketing with Ghirardelli Chocolates in San Leandro, CA.  Prior to that, she worked with McKinsey & Co in Atlanta, GA.  Danielle started her career with Unilever.

    Danielle is a published writer with two books, numerous short stories and essays, and is a guest lecturer on strategy and Marketing topics.  She holds a Bachelor of Business Administration, Marketing, from Fudan University, China and an MBA from Yale University, USA.  

  • Li Tingli
    Li Tingli FancyDigital CPO

    Li Tingli, is the product VP of Beijing Fancy information Technology Ltd.

    He is a master of Chinese Academy of Sciences,He has nearly 10 years of experience in big data and digital marketing technology and products,and holds several national invention patents and software copyrights. He used to work for Baidu,is the core engineer of Baidu BES and DSP. After working in Beijing Fancy information Technology Ltd , he was fully responsible for the company’s product structure and strategy, and led the research and development of FancyDMP, FancyPULSE,Fancy Intelligent delivery and other products, and enabled digital marketing with product technology to create new value for customers.

  • Aki Fu
    Aki Fu Zhihu Vice President

    Aki has worked in internet marketing related roles for the past 15 years. Having experienced the rapid developments of the internet and later on, the mobile internet, he has participated in the commercialization developments of many forms of media and channels such as web portals, videos, games, social media, e-commerce, etc. Currently, the Vice President of Zhihu is responsible for the advertising and content marketing business of Zhihu.

  • Maise Huang
    Maise Huang Mars Wrigley China Demand Reinvention Officer

    Maise Huang is Digital Commerce Head and Demand Reinvention officer of Mars Wrigley China.

    Maise has been working for Mars Wrigley for 12 years,  with various functions including National Key Account Management, Category Management and Customer marketing.  Before MW, she used to work in Unilever and Phillips.

  • Wu Meng
    Wu Meng JALA Group Vice President

    Ms. Wu Meng, now as vice president of JALA Group, is in charge of the E-Commerce Department and New Brand Department of the Group.
     
    Ms. Wu Meng has rich experience in Internet and digital retail management. During her tenure in JALA Group, Ms Wu founded the e-commerce team that achieved a leap forward breakthrough and has won the National-Beauty-Brand champion of 11.11 for 3 years in succession. Also, Ms Wu successfully incubated a new national retail beauty brand, which has won many heavyweight awards such as innovation leader of GMTS and so on.

  • Myles Zhong
    Myles Zhong Philips Healthcare Formerly the Global SVP, President Greater China

    As one of the earliest group of marketing management professionals from China, Myles began his career at P&G in 1992, and helped launch the Safeguard, Crest brands, accumulating work experience at the Asian branches of P&G in Japan and Korea, and later assumed the roles of Marketing Director and Vice President at Unilever and RB, as well as the General Manager and President Greater China of Whirlpool, Luxottica and Philips. He also worked at the Private Equity Fund TPG. He graduated with a biology major at the University of Science & Technology of China, with a EMBA from CEIBS.

    Myles has gained deep insights in the realm of business management, digital transformation, and retail. He is currently a listed company independent director, consultant and partner of the Baojie Foundation Fund.

  • Yao Wei
    Yao Wei Dustess Co-Founder

    Senior digital solutions expert,with 15 years of Internet marketing experience, has provided digital transformation consulting and guidance for hundreds of companies. In recent years, based on the common pain points of different industries, it has formed a set of effective one-stop private traffic solutions, which will help more companies usher in new growth.

  • Philip Wang
    Philip Wang nEqual Growth Partner

    Growth Partner of nEqual

    Philip Wang, Growth Partner of nEqual, is responsible for the implementation management of nEqual’s marketing cloud system business and consulting services based on industrial know-how. Skilled at AI+HI digital transformation application, he focuses on application of marketing close-loop solutions and consulting services across the two major areas of AdTech and MarTech to achieve the integration of overall strategic planning and industrial innovative business, thereby helping enterprises build sustainable market advantages and business competitiveness.

  • Ian Yang
    Ian Yang 233 Digital VP

    Ian Yang, the Vice President of 233Digital’s, with 13 years of social & digital marketing experience and has successfully served many top 500 local & global brands. He has won many famous international awards including bronze Cannes Lion, Oneshow, MMA, Effie, etc. At present, he is actively engaged in the field of private domain marketing, to provide brands a solution of business development and performance integration. 

  • Ivan ZHANG
    Ivan ZHANG  SHEDE General Manager of Digital Management Center

    Beiping have more than 15 years of experience in the management of retail industry ; In his career ,he has experienced three stages :informatization of foreign enterprises ,digital exploration of private enterprises ,and integration of industrial Internet .In recent years ,he has mainly explored and practiced the informatization and digital transformation of enterprises in the retail industry , with big data ,artificial intelligence ,cloud computing, internet of Things ,new retail and other research and practice directions .Led and experienced from billions to trillions of enterprise information and digital transformation process ,and accumulated project amount exceeded 100 million yuan .The companies he has served and worked for include HP、Siemens、Shell、Bestseller、Xiaomi、Peace bird、Shede Spirits etc.

  • Angeli Beltran
    Angeli Beltran RB Director, CARE Strategy
  • Tiger Yang
    Tiger Yang APEX Technologies Co-founder & President
  • Tracy Xu
    Tracy Xu Budweiser APAC Trade Marketing Senior Director

    2007-2008 Maersk Shipping Management
    2008-2019 P&G Sales and Trade Marketing
    2020-Now ABI Trade Marketing Senior Director

  • Nancy Tang
    Nancy Tang MAI CMO

    Graduated from Tongji University majoring in computer science.
    Nancy has been engaging in the marketing and media industry for over 15 years, and at the same time she has been involved in brand strategy, market research, content creative, media integrated, AI application and other related fields. Nancy has successively served as a marketing leader for enterprises such as FOSUN / Miaozhen / PPTV / SMG, and other well-known corporations. 

    With her rational thinking and sensate expression, she has helped emerging high-tech industries to complete the brand strategy, and created the IP branding of Fosun-“Future Clinic” and Miaozhen -“MAMS” from scratch.

    In October 2020, she joined MAI as its  CMO, committed to accumulate the essence of marketing, popularize the digital concept, and help the new consumption to reach a leap of growth.

  • Michelle Ma
    Michelle Ma AFIONA Cosmetics Chief Marketing Officer

    Michelle Ma is CMO of AFIONA Cosmetics Inc.. She is responsible for brand marketing, membership management, event marketing, etc..

    Before Michelle joined AFIONA, she was previously the CRM and Personalization Director of Walmart China, she also has been the International Marketing Head of JD Digital. After experienced with various industries including Consulting, E-Commerce and Retail, she is knowledgeable of customer insights also has substantial experience of digital transformation.

    Michelle holds an MBA degree from China Europe International Business School (CEIBS), concentrated in Marketing and General Management.

  • Alence LEE
    Alence LEE Unilever Senior Director, Head of Data Digital Marketing

    A marketer who is extremely passionate with consumers and consumer insight, data digital technology, and committed in driving insight-based, data/tech-led marketing transformation.

    20 years of diverse experience a cross Marketing & Sales domains, induding Data & Digital,

    Consumer Market Insights, New Product Development, Brand Management(both toB & toC),

    Trade Marketing, Sales Operation. Experiences from FMCG, Durable Goods and Technology industries, both global Fortune 500 companies such as Mars, Unilever, L’Oreal, and Goodyear, a as well as rising Chinese star -Alibaba.

    Extremely passionate & curious about consumers. More than 1/ 3of career was insight focused.

    By digging and then transforming consumer insights into marketing strategies & campaigns, induding but not limited to Strategic Planning, Brand Proposition, Mix Development and Market Deployment, Alence has been consistently delivering/ outperforming both brand equity and business performance target.

    During 2017Nov~2019 Dec, Alence worked in Alibaba, where she has led product team to design and launch the most comprehensive data marketing tools Strategy Center(策略中心) within Alibaba Uni-marketing framework based on 700M Ali Uni-ID. Now Uni-marketing serves as the strategic data- marketing operating system for more than 7000 top brands over China, for the brand owners to diagnose, insight, plan and execute brand marketing plan based on Alibaba big data.

    Since 2019 Dec, Alence rejoined Unilever, heading a team of 37 people, working on data-driven marketing transformation , from back -end DMP, to mid-end data marketing capability building & marketing tool automation, further up to front-end business landing into marketing & sales team to turn data into business value.

    As a team leader, Alence believe in the power of team. Alence is recognized in excelling in developing individuals to unleash their full potential thus realize their personal goals.

    Looking into next 5-10 years, Alence’s career ambition is to build powerful brands and successful business, by leveraging power of data and technology, and making consumers to be healthier and happier.

  • Ann Li
    Ann Li China Citic Bank General Manager - Marketing Department of Credit card Center

    Li XIngyi is the current General Manager of the Credit Card Center Marketing Department at CITC Bank, and is fully responsible for CITIC Bank’s credit card branding, marketing strategy and brand marketing activities. 

    She has been working in the financial industry for more than 10 years, gaining both theoretical and practical experience as management personnel at foreign-invested banks, Communications Bank and CITIC Bank credit card departments, being responsible for marketing strategy, product development, as well as brand marketing and promotions. She has an international vision, and has deep insights on consumer needs, and is committed to innovation. Li has led her team to many successes and best practices for credit card marketing activities.

  • Bai Zhiwei
    Bai Zhiwei Tongcheng&Elong CMO

    Responsible for Marketing of Tongcheng Yilong. Bai graduated from the computer science major of Beijing University, and completed his MBA at Tsinghua University. He joined Tongcheng Yilong in 2008 as Senior Sales Director. After the merger of Tongcheng and Yilong in 2017, he has assumed the role of Marketing VP. Before joining Tongcheng Yilong, he worked at CITIC Bank, Visa and Unionpay.

  • Gina
    Gina Defense Co-founder
  • Nancy Li
    Nancy Li LELECHA Marketing Director

    Nancy Li, Director of Lelecha Marketing Center, is fully responsible for Lelecha’s brand positioning, marketing direction formulation, and online traffic operation.

    Before joining Lelecha, Nancy Li, who has rich practical experience in Marketing and brand private traffic, worked for Luckin Coffee Marketing Center, responsible for brand building and brand realization. She also worked in Starbucks China, Customer Experience Department, and participated in Starbucks Reserve Roastery project’s brand digital construction and new category promotion.

    Nancy Li has created a number of phenomenal cases in the beverage industry.

    She adheres to the concept that marketing is both volume and sales, and insists on pursuing the effect of combining product and effect.

    In 2020, she leads the brand upgrading and digital transformation of Lelecha, and uses more efficient creativity to bringing Lelecha’s users more completely brand communication, and direct effect transformation to the brand.

    Nancy Li studied in the UK and obtained Master of Business Administration (MBA) degree while studying abroad.

  • Iris Yu
    Iris Yu Coca Cola Trade Marketing/ OMNI Marketing Director Greater China

    Iris Yu joined Coca-Cola in Sep 2003.  She worked in various positions in Coca-Cola Greater China,  including Region Marketing Director, Trade Marketing Diretor and OMNI Marketing Director. With the solid experience in marketing, commercial and franchise operation, she is responsible for integration of brand plans and commerical activation plans into aligned actionable one-complete-plans with a clear prioritization by brand by channel, to engage consumers and shoppers cross online & offline.  She is responsible to build a world-class trade marketing and OMNI marketing team, developing and executing integrated marketing strategy to create a winning picture of success in market.  

    Iris has over 20 years’ FMCG marketing experience in multi global leading companies with extensive experience in brand marketing, trade marketing, consumer promotion, commercial strategy, integrated communication, channel activation, and cross-functional team leadership. 

    Prior to Coca-Cola, Iris has worked with P&G and Pepsi in the roles of brand marketing and operational marketing.  She holds a Bachelor of International Economic Law, from Zhejiang University, China and an EMBA from CEIBS China. 

  • Joe Zhang
    Joe Zhang Vinda International Holdings Limited Director of Vinda Feminine Care Category

    Mr. Zhang Jian is currently the Feminine Care Category Director of Vinda, responsible for brand planning management and business development. He has 20 years of FMCG sales and brand management experience, and has keen insights in the realm of consumer insights, high-end brand building and product development, as well as innovative promotions and user management.

  • Jason Gao
    Jason Gao Master Kong Marketing Director

    Jason Gao has worked for the Master Kong brand for 25 years, building up the consumer integrated marketing model for the brand, as well as its digital ecosystem comprising of streamlining of big data, AI, with innovation and remodeling of business models, management and growth. His work consists of many classic and award-winning case studies. 

  • Dephin Limm
    Dephin Limm Mediacom Managing Director

    Dephin joined MediaCom in July 2017 as General Manager lead across a portfolio of clients in China. She has demonstrated strong business leadership in developing high performing team, fostering strong client partnership and advocating MediaCom “People First, Better Results”.

    Prior to joining Mediacom Shanghai, Dephin was the client lead at Hong Kong office and responsible for client’s business, agency performance and team development. She is a very experienced and resourceful leader with over 10 years working experiences across markets and worked with a wide range of multinational and local clients. 

    Dephin has been a key contributor to the success and growth of MediaCom China, she led her team to improve client satisfaction of all her accounts, picked up multiple industry awards, broke trading targets, and played a crucial role in a mixed of defensive retention and new business pitches won in a very competitive market. 

    “As a business partner to our clients, our role is to provide system intelligence solution to help the brands do the right thing with business impact under this complex and fast changing market. MediaCom will continuous reinforce this belief to all of our clients.” Dephin said outlining her outlook.

  • Sarah Lu
    Sarah Lu Monster Energy China Marketing director

    Sarah Lu is the head of marketing for Monster Energy China. She is fully responsible for the development of the brand and marketing strategy of Monster Energy in China and leading the implementation of Monster China’s brand strategic plan. 

    Prior to Monster Energy, Sarah was the leader of marketing in Sports Life & Training BU for Li-Ning Sports Goods Co. Ltd. Before that, she worked with well-known Australian chocolate brand Cadbury for years. She has extensive experience in marketing, communication with new generation of consumers and entertainment marketing strategy and campaigns.

    Sarah Lu’s marketing experience in multinational and local companies as well as her deep understanding of young Chinese consumers, successfully implementing the strategies and goals of multinational companies in the local market are the driving force for her to lead the Monster Energy China marketing team to continuously drive the business.

    Sarah Lu graduated from The Capital University of Economics and Business in 1997 with a bachelor’s degree in international Economics. She graduated from Hong Kong University of Science and Technology in 2009 with an EMBA degree.

  • Dido LU
    Dido LU YOUNGTOWN Co-founder & VP of New Business

    Dido LU,Co-founder & VP of New Business – YOUNGTOWN

  • Robin Zhuan
    Robin Zhuan Chicecream Partner&SeniorVice President

    In 2018, Mr.Zhuang and his core founding team started the Chicecream project.

    In two years, Chicecream has become one of the most influential brands in the field of domestic consumer goods. Currently, As the Partner and Senior Vice President of Chicecream, Mr.Zhuang is in charge of the channel layout and marketing management of Chicecream brand in the national market.

    Mr.Zhuang has more than ten years of experience in advertising consulting industry, and has a deep understanding of marketing and consumer insight.

    Especially in the field of e-commerce, Mr.Zhuang once led his team to create the operation mode of China’s ice cream e-commerce ,and Chicecream Tmall flagship store became the second place in the category within ten days after its launch ,and the first place in the category during the Double Eleven in six months.

    Up to now ,the number of fans of Chicecream Tmall flagship store has exceeded 1.5 million, and offline outlets are all over the country. All this is just the beginning for Chicecream.

  • Robin Zhang
    Robin Zhang Wyeth Nutrition Head of BabyNes/Maternal/PCE

    Mr. Robin Zhang is Head of BabyNes/Maternal/PCE Department in Wyeth Nutrition Greater China.

    He is graduated from Shanghai Jiao Tong University, and his career started as brand manager in Danone .China, after then he join Ferrero China and hold the post of Marketing Manager. In 2011 ,Mr. Robin Zhang take the duty of marketing director in Wyeth Nutrition. During his tenure, Robin lead his team established Wyeth Mama Club and developed it becomes a ten million+ Maternal Social ID in 2017.

    In 2018, Robin succeed the BU head of BabyNes and Maternal nutrition, at the same time he build W+ Club ,corporate with multiple popular brands, implement a series of innovation projects.

  • Eric Wang
    Eric Wang Duravit China Head of Marketing and ECommence

    ric Wang is currently join Duravit as Marketing Director for Greater China, and is responsible for leading the Greater China marketing team to build and improve brand influence, developing and executing a marketing strategy both in traditional and e-commerce business.

    Prior to Duravit, Eric was Marketing Director, Head of digital, media and CRM for BSH RGC. In this role, he responsible for the communication strategy of three major household appliance brands: Siemens, Bosch, and Gaggenau, and successfully established the top brand image in Chinese market and ensured steady growth in marketing and sales performance.

    At the same time, he created a number of successful marketing cases and was also appointed as an expert judge or chairperson by a number of digital marketing competitions. With a sharp marketing sense and a wealth of practical experience in communication and marketing , he is confident that Duravit will be built as an influential bathroom brand in China.

    He holds a Bachelor degree of International Economics and Trade from Jilin University in 2001 and an EMBA from Fudan University in 2020.

  • Jessie Lin
    Jessie Lin DANZ Group Social Media&Digital Marketing Director

    Jessie Lin  joined DANZ Group in May 2018 as  Social Media&Digital Marketing Director, and is responsible for the strategic designed of the WETCODE brand in social media platforms, including brand marketing and social campaigns. 
    Before joining Danzi Group, Jessie Lin has been focusing on the beauty industry. She has worked in famous enterprises such as MG Mask, Hong Kong Sasa Group, Gialen, etc. She has rich experience in brand management, marketing and e-commerce.
    With years of practical experience in beauty cosmetics industry, in-depth knowledge of users and pursuit of innovation, Jessie Lin has enabled DANZ Group to achieve sustainable growth in the fierce competition environment.

  • Roberto Sergi
    Roberto Sergi PINKO Regional General Manager APAC

    Company: PINKO

    Duration: 2017.1 – present

    Title: Regional General Manager APAC (Japan excluded)

    Location: Shanghai City, China

    Launched in the early 1980s by Cristina Rubini and Pietro Negra, PINKO is a contemporary fashion brand with an Italian spirit.

    Company: Peuterey

    Duration: 2015.9 – 2016.12

    Title: Interim Manager

    Location: Shanghai City, China

    Founded in 2002, Peuterey is the flagship brand of the Peuterey Group. Design, innovation, and quality are the hallmarks of a company which stands out for its elegant, yet relaxed style represented by contemporary “luxury casualwear” products.

    Company: Divage International

    Duration: 2013.8 – 2015.6

    Title: General Manager

    Location: Shanghai City, China

    United Europe-Elite is one of the major companies operating in the production and distribution of underwear and hosiery products in Russia. Starting with a strategic alliance with the Italian textile company Golden Lady Group, the company has become the most successful and authoritative leader in the underwear and hosiery market.

    Company: Diacron Group

    Duration: 2008.4 – 2013.12

    Title: consultant, senior consultant, general manager

    Diacron Group focuses on tax, accounting, corporate, finance, trust services and audit.

    University: Università Bocconi

    Accounting, Corporate Finance and Control

  • Ding Xuewen
    Ding Xuewen Jiangxiaobai Liquor Co.,Ltd Deputy General Manager

    Ding Xuewen is currently the Deputy General Manager of Jiangxiaobai, and was previously in the roles of ecommerce center brand manager, and brand director. 

    His key expertise includes brand management and marketing strategy planning.

  • Tim Dolidze
    Tim Dolidze DJI Global Head of Social Media and Influencer Marketing

    Tim is a Global Head of Social Media and Influencer Marketing of DJIHe joined DJI when he was 20 years old, and grew from the student-intern into a manager of multiple teams specializing in online communications and advertisement.

    The story of joining DJI started in the university dorm where Tim was building his first DIY drone with the dream of making an aerial movie about Shenzhen growth miracle. 

    Dream did not come true… but he got an offer from the company when he was testing his prototype not far away from DJI office. 

    Over last few years Tim has been in charge of creating blog and video content, running global social media,  digital advertisement as well as influencer marketing.

    In his free time Tim is interested in cars, photography and design.

  • Elaine Wang
    Elaine Wang Nayuki's Tea Senior Director of Public Relations

    Nayuki’s Tea: Elaine Wang, Senior Public Relations Director

    Elaine has 8 years’ experience as a news reporter and 6 years in public relations. She previously worked in the external relations department of Ctrip, and as the head of public relations at Tencent WeSure. She joined Nayuki’s Tea in 2019 and help build its PR, new media and customer service departments from the ground up.

  • Celinna Liang
    Celinna Liang Mars Wrigley China Digital Marketing Associate Director

    Celinna Liang is Digital Marketing Associate Director of Mars Wrigley China.
    Celinna has more than 15 years experience with FMCG industry with international companies like Nestle, Mondelz, Uniliver, and Mars Wrigley, with multipul functional expertises in sales, marketing and digital commerce.

  • Jean Gao
    Jean Gao Xin Liang Ji CMO
  • Vianne Cai
    Vianne Cai LinkedIn China General Manager of Marketing Solutions
  • Leono Guo
    Leono Guo BOE Technology Group VP & CSPO
  • Dr. LI Bing
    Dr. LI Bing Principal Roland Berger
  • Cynthia Li
    Cynthia Li Sungrow Power Supply Co., Ltd. Marketing Director
  • Victor Wang
    Victor Wang Huawei Enterprise Business Group Director,Branding & Marketing Execution Dept.
  • Jade Zhu
    Jade Zhu APAC - Henkel Head of Digital Marketing
  • Wei Wu
    Wei Wu LinkedIn China Head of Enterprise Sales - Marketing Solutions
  • Xiaodan Zhou
    Xiaodan Zhou LinkedIn China Head of Marketing, Marketing Solutions
  • Matt Tan
    Matt Tan LinkedIn China Senior Data Insight Analyst - Marketing Solutions
  • Lin Lyu
    Lin Lyu LinkedIn China Senior Content Marketing Consultant - Marketing Solutions
  • Ryan Wang
    Ryan Wang LinkedIn China Head of Client Solutions - Marketing Solutions
  • Eleanor Ku
    Eleanor Ku Brita Marketing VP of China Region

    Eleanor Ku is Marketing VP of Brita China.  

    Eleanor is a seasoned commercial leader with over 20 years experience in marketing and business planning. Her expertise comes from operating international FMCG, Infant Nutrition, Water filtration brands such as MeadJohnson, Brita, Danone, Unilever in China and Hongkong. 

  • Peng Chen
    Peng Chen Focus Media Group Partner & Vice President

    Managing Director, Chinese Young Entrepreneurs’ Association
    Vice President, Shanghai Young Entrepreneurs’Association 
    Partner & Vice President,Focus Media Group

    Mr Chen is a seasoned marketer and advertiser with 22 years exeprience, worked successively in top international and domestic advertising media companies and Internet companies.

    Served more than 100 brands, such as P&G, Unilever, L’Oreal, Wyeth, BMW, CMCC, SGM, Alibaba, JD, Eleme, MIUI, Ctrip, Didi Chuxing, etc.
    Served as a judge for many well-known international and domestic advertising awards such as London International Advertising Awards, New York Festivals, International Advertising Awards, Greater China Effie, etc.

  • Vinnie Ying
    Vinnie Ying GDMS Consultant
  • Rebecca Chen
    Rebecca Chen OATLY Head of China Brand Marketing

    Rebecca Chen is the Senior Marketing Manager of OATLY APAC region. 
    She is mainly responsible for strategic planning and marketing communication in APAC region.

    Rebecca has more than ten years of profound experience in category research, brand management, product development and marketing communication in the FMCG industry. 
    She has been deeply involved in the food and beverage filed, and dominated the development and management of several healthy and trendy categories and brands such as plant-based , juice, coffee, WQSR, etc. 

  • Aro Li
    Aro Li Buff X Co-Founder

    Yi Li is a co-founder at Buffx. He is responsible for the commercialization and marketing of Buffx.
     
    Born in 1992, Yi earned his master of business administration (MBA) degree from Fudan University. He serves as the chairman of the MBA brand club at Fudan University. He is also a columnist of the pencilnews. 
     
    Yi was a keynote speaker of the short video summit in the 13th (2019) Hangzhou cultural and creative industry expo. He acts as an expert interviewee of the Chinese academy of international trade and economic cooperation. Before starting the Buffx, Yi was in charge of the e-commerce marketing of ByteDance, where he was actively involved in promoting the commercialization of various internet traffic based Apps including TikTok, Huoshan and Toutiao. He also participated in the system establishment of the Douyin Store throughout the entire process. Besides, he was fully responsible for the promotion of TikTok e-commerce brand products and the content rules. He has made important contributions to the initiation and development of short-video content ecommerce and livestream e-commerce in this field. 
     
    Yi was first a trade marketing manager in L’Oreal and then an excellent manager in Leqee e-commerce. Afterwards, Yi took part in the innovation and entrepreneurship of leading projects like Wochu and Xingbianli in the field of online retail from 2016 to 2018. Yi was the champion in the “2015 Siemens cup China MBA medical innovation competition”. 

  • Chichi Hong
    Chichi Hong Hey Maet Founder & CEO
  • Faith Xue
    Faith Xue Wholly Moly Co-Founder & COO

    In 2014, Xuexue co-founded the Startup Wholly Moly! with Claire Fang, serving as the COO and Growth lead. She guided the team achieving sales and subscriber breakthroughs from scratch. Since then, she set the foundation for the company and made wins and last. Prior to Wholly Moly! Xuexue was the COO of a private enterprise, leading and managing a team of over 200 employees. She was in charge of great responsibilities, including but not limited to National Sales Network supervisions, Online Sales Channels laying, and National Logistics & Warehousing System management; which all enriched her entrepreneurship.  With a solid background in STEM, Xuexue takes a key role in Wholly Moly!  leading the Retail, Growth Marketing and User team to construct an internal digital operational system that not only steers clear of some unseen risk which can be detected by data, but also scales up the growth-related performance in a highly efficient way.

  • Tony Tang
    Tony Tang Nattitude & Yinnocent Founder
  • Leon Duan
    Leon Duan Illuminera VP - Digital Transformation

    With over eighteen years of experience in marketing/ecommerce in China, Leon’s current passion is transforming marketing for the digital age using cutting-edge solutions.
     
    Leon is routinely engaged by clients to advise on critical business issues such as digital transformation, brand strategy and communications, innovative business models, etc. In addition, Leon has been at the forefront of data-empowered marketing and frequently speaks in conferences and seminars.

  • Carol Cai
    Carol Cai Illuminera Boutique Head of STORiE

    Carol has been working in marketing consulting industry for over 15 years. She has extensive experience in many areas such as brand strategy, communication strategy, marketing efficiency, integrated marketing, etc.

    With profound understanding of Chinese consumers, Carol implants problem-solving orientation and craftsmanship to every one of her project. She has accumulated extensive experience in insight-inspired brand strategy and communication, and is a pioneer and active practitioner of strateg- driven communication landing, and integrated marketing solutions.

  • Faye Tang
    Faye Tang Illuminera Boutique Leader of GROWTHX

    Faye Tang has been working in market research and brand consultancy for over 15 years.

    With a profound understanding about branding and strategy, Faye has developed a strategic business acumen which can help provide branding strategy solutions from disruptive business model, private domains strategy, digital transformation and business growth mapping.

    Major clients Faye has been working to drive growth include but not limited to Abbott, Nestle, Nutricia, Wyeth, Nissan, Bright Dairy, Ford, Qiaohu, etc.

  • Claire Zhang
    Claire Zhang Illuminera Boutique Head of THREE INNOVATION

    With the belief that customer experience is at the heart of innovation, Claire dedicates herself in discovering the customer truth through reviewing the elements easily ignored by brands.

    During her 10+ years of experience, Claire successfully helped many clients to innovate, evaluate and launch new products/services that could uplift customer experience across cosmetics, FMCG, technology and feminine care industries. She is also a pioneer of online insight community in China market with expertise in uncovering consumer insights to drive innovation in digital world.

    Claire Zhang has helped clients develop hit products with outstanding market performance, with products such as L’Oréal’s Mid-night cream selling 100k+ units on launch day, OLAY Pureset Supreme Concentrate selling 110k+ units on launch day, and Midea’s hit laundry machine making RMB 30 million+ on Singles Day, and much more.

  • Maggie Liao
    Maggie Liao China Baby Nutrition and Care Business Unit Marketing head/ Senior director, Dodie diaper General Manager

    Ms. Maggie Liao, acting as the head of H&H CN BNC Marketing Department, is responsible for the branding and marketing strategies, and campaign executions of multiple categories in H&H Group including Biostime infant milk formula, Biostime probiotics, dodie diapers, etc.. Meanwhile, Ms. Maggie Liao is the business leader of dodie diaper in China, successfully striding across the fields of sales and marketing, and achieving high growth of the business.

    Before joining H&H, Maggie had worked in P&G for many years, responsible for marketing of Vidal Sassoon, the superpremium shampoo brand, as well as new user recruitment of super premium brands in multiple categories (shampoo, skincare, show gel, etc.), accumulating extensive multiple-category operation experiences and in depth insights of super-premium consumers. 

    Ms. Maggie Liao graduated from Sun Yat-sen University with Master’s degree in Statistics,and obtained double bachelor’s degrees respectively in Accounting, and Information & Computing Science.